RPTV Rules Retail
I have one.
Several of my friends have them too.
They’re called rear-projection televisions (RPTVs) and they dominate U.S. retail channels among large screen (30″ and up) purchases. RPTVs count for 57% percent of “available product placements” at leading U.S. retailers. I assume that “available product placements” somewhat correlates to sales, because I have no clue what it means. Plasmas account for 29% and LCD 14%. Why? Cost. RPTVs are simply a lot cheaper than plasmas and LCDs of the same size.
While 57% is an interesting figure, you have to notice that front projectors were not included at all. I wonder how they fit in.
Link: Audioholics - Rear Projection TV Is Apparently Still King at U.S. Retail Chains
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July 27th, 2005 at 2:58 pm
The real question is.. of the RPTV’s - how many are crt based / lcd based . lcos or dila based or dlp based….